The Business of Blueberries

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The Business of Blueberries

The Business of Blueberries

Pembuat: U.S. Highbush Blueberry Council

The blueberry industry is like no other: passionate, resilient, and innovative. This podcast is your source for the latest information on the production, markets, research and technology related to the blueberry value chain. This is the Business of Blueberries.

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203 episode
Berry Business Leadership — A Conversation With Garland Reiter Jr.

Berry Business Leadership — A Conversation With Garland Reiter Jr.

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-10-23 01:00:00 34:54
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Meet the Blueberry Boost Accelerator Finalists

Meet the Blueberry Boost Accelerator Finalists

In this episode of “The Business of Blueberries,” Inez Be, U.S. Highbush Council (USHBC) and North American Blueberry Council (NABC) director of marke...

2025-10-06 22:00:00 12:15
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Inside Chile’s Blueberry Engine

Inside Chile’s Blueberry Engine

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-09-29 21:30:00 37:41
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Blueberries as a First Food: A Conversation With Minghua Tang, Ph.D.

Blueberries as a First Food: A Conversation With Minghua Tang, Ph.D.

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-09-17 16:00:00 38:43
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Accelerating Innovation: How Blueberries Are Driving Ingredient Marketing

Accelerating Innovation: How Blueberries Are Driving Ingredient Marketing

In this episode of “The Business of Blueberries,” Inez Be, director of marketing at the U.S. Highbush Council (USHBC) and the North American Blueberry...

2025-09-12 19:00:00 25:33
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BerrySmart Field Insights With Tim Hyde of SWAN Systems

BerrySmart Field Insights With Tim Hyde of SWAN Systems

In this episode of “The Business of Blueberries,” we welcome guest host Steve Mantle, founder and CEO of Innov8.ag and USHBC’s partner in the BerrySma...

2025-09-03 14:00:00 22:35
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Data-Driven Accountability and Guidance for the Blueberry Industry

Data-Driven Accountability and Guidance for the Blueberry Industry

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-08-21 17:00:00 45:23
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The Future of Blueberry Gatherings: Innovation, Insights and Industry Growth

The Future of Blueberry Gatherings: Innovation, Insights and Industry Growth

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-08-12 15:00:00 33:24
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Inside the Council: Bryan Sakuma on Guiding the Blueberry Industry

Inside the Council: Bryan Sakuma on Guiding the Blueberry Industry

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-08-01 21:00:00 40:32
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From Farm to Economy - Measuring the Blueberry Effect

From Farm to Economy - Measuring the Blueberry Effect

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-07-23 13:00:00 38:46
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How the BerrySmart Fields Program Is Shaping the Future of Blueberry Forecasting

How the BerrySmart Fields Program Is Shaping the Future of Blueberry Forecasting

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-07-14 11:00:00 37:47
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From Insight to Action - What the Blueberry Industry Survey Will Reveal

From Insight to Action - What the Blueberry Industry Survey Will Reveal

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-07-03 14:00:00 47:23
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From Data to Decisions: AI’s Role in Blueberry Success

From Data to Decisions: AI’s Role in Blueberry Success

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-06-13 17:00:00 47:05
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Innovation, Impact and International Growth: The IBO’s Mission With Mario Steta

Innovation, Impact and International Growth: The IBO’s Mission With Mario Steta

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-06-10 15:00:00 43:47
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Developments in Blueberry Breeding With Paul Sandefur, Ph.D.

Developments in Blueberry Breeding With Paul Sandefur, Ph.D.

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-06-03 19:00:00 39:58
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The Power of Blues: Nutrition, Policy and Public Health

The Power of Blues: Nutrition, Policy and Public Health

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-05-09 16:00:00 41:53
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Expanding Global Blueberry Trade: Success Stories and Strategies With Haiying Zhang

Expanding Global Blueberry Trade: Success Stories and Strategies With Haiying Zhang

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Council (USHBC) and the North American Blueberry Cou...

2025-04-28 11:00:00 42:07
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Talking Trade With Brian Kuehl of the Agriculture Trade Education Council

Talking Trade With Brian Kuehl of the Agriculture Trade Education Council

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-04-18 19:00:00 43:52
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Farming, Finance and The Future With JC Clinard of Frutura

Farming, Finance and The Future With JC Clinard of Frutura

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-03-21 15:00:00 31:07
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Wade Jackson on Berry Genetics at Family Tree Farms

Wade Jackson on Berry Genetics at Family Tree Farms

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-03-14 17:00:00 38:48
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Harvesting Change: Women Leading the Way in Blueberries

Harvesting Change: Women Leading the Way in Blueberries

In this episode of “The Business of Blueberries,” Amanda Griffin, vice president of engagement and education for the USHBC, celebrates International W...

2025-03-07 17:00:00 35:44
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The Impact of Genetics on Blueberry Quality With Greg Willems

The Impact of Genetics on Blueberry Quality With Greg Willems

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-02-28 21:30:00 32:08
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Preserving the Shelf Life of Blueberries With George Lobisser

Preserving the Shelf Life of Blueberries With George Lobisser

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-02-21 19:00:00 39:13
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Newly Appointed NABC Chair Teddy Koukoulis and USHBC Chair Bryan Sakuma Look to the Future

Newly Appointed NABC Chair Teddy Koukoulis and USHBC Chair Bryan Sakuma Look to the Future

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-02-07 17:00:00 45:21
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Pat Goin Looks Back on Her Time as NABC Chair

Pat Goin Looks Back on Her Time as NABC Chair

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-01-30 18:00:00 33:00
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Reflections of a Chair: Shelly Hartmann on Her Legacy, Lessons

Reflections of a Chair: Shelly Hartmann on Her Legacy, Lessons

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-01-24 11:00:00 39:24
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British Columbia Blueberries With Paul Pryce

British Columbia Blueberries With Paul Pryce

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-01-16 13:00:00 35:25
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Blueberry Industry Growth Drivers - Part 2 With Hector Lujan

Blueberry Industry Growth Drivers - Part 2 With Hector Lujan

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2025-01-08 13:00:00 26:23
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Hector Lujan on Bringing Berries to the World Every Day

Hector Lujan on Bringing Berries to the World Every Day

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-12-31 15:00:00 26:43
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Meet Inez Be: Building the Blueberry Brand

Meet Inez Be: Building the Blueberry Brand

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-12-16 15:00:00 28:29
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Value-Added Blueberry Opportunities With Steve Ware of Naturipe

Value-Added Blueberry Opportunities With Steve Ware of Naturipe

In this episode of “The Business of Blueberries,” host Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North America...

2024-12-06 13:30:00 41:10
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Autonomous Harvesting With Sam Gray and Laina Gray

Autonomous Harvesting With Sam Gray and Laina Gray

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-11-22 15:00:00 44:30
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Blueberry Assessments: What You Need to Know With Crystal Wills

Blueberry Assessments: What You Need to Know With Crystal Wills

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-11-14 19:00:00 27:49
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Delivering Crop Protection Solutions for Blueberry Growers With Jerry Baron, Ph.D.

Delivering Crop Protection Solutions for Blueberry Growers With Jerry Baron, Ph.D.

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-11-07 17:00:00 29:11
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United To Solve the Blueberry Puzzle With Steve Magami

United To Solve the Blueberry Puzzle With Steve Magami

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-10-31 14:00:00 27:35
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Expanding Blueberry Export Demand With Haiying Zhang and Kevin Hamilton

Expanding Blueberry Export Demand With Haiying Zhang and Kevin Hamilton

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-10-22 14:00:00 38:41
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Building on the Foundation of USHBC’s Health Research

Building on the Foundation of USHBC’s Health Research

In this episode of “The Business of Blueberries,” Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North American Blu...

2024-10-11 11:00:00 31:39
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Navigating the Industry's Crossroad: Matching Our Means to Our Dreams

Navigating the Industry's Crossroad: Matching Our Means to Our Dreams

In this episode of “The Business of Blueberries,” you’ll hear a live recording of U.S. Highbush Blueberry Council (USHBC) and North American Blueberry...

2024-10-02 15:00:00 30:19
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EPA Policy Changes and Their Impact on Blueberries With Dr. Frank Wong

EPA Policy Changes and Their Impact on Blueberries With Dr. Frank Wong

In this episode of “The Business of Blueberries,” host Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North America...

2024-09-26 13:00:00 34:46
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Collaborations to Boost Blueberries At Retail With Michael La Kier

Collaborations to Boost Blueberries At Retail With Michael La Kier

In this episode of “The Business of Blueberries,” host Kasey Cronquist, president of the U.S. Highbush Blueberry Council (USHBC) and the North America...

2024-09-19 13:00:00 37:00
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